Privacy policy
Updated 29 July 2026
Signature Smile is a cosmetic dentistry practice with a presence in Cali, Colombia, and in Miami, Florida. This policy explains what information we receive, what we use it for, and how you can ask us to delete it. It covers this website, our Instagram and Facebook accounts, and the internal tools we use to manage our advertising.
What this website collects
This site is informational and collects nothing about the people who visit it. It has no forms, uses no analytics or advertising cookies, and carries no tracking pixels from any platform.
The language you choose travels in the page address, as "?lang=en", and is not stored in your browser.
As with any site on the internet, our hosting provider automatically records technical details of each request, such as the IP address and the browser. Those logs exist to operate and protect the service, and we do not use them to profile anyone.
When you write to us
If you contact us through WhatsApp, Instagram, Facebook or email, we receive what you choose to send: your name or username, your number or email address, and the content of your message, including any photographs you share on your own initiative.
We use that information only to reply to you, book a consultation and follow up on your case. We do not use it to target ads and we do not pass it to third parties.
Our advertising on Meta
We promote content on Instagram and Facebook. Meta gives us aggregated statistics about those campaigns — how many people saw them, how many tapped the ad, how many started a conversation — without telling us who any individual is. We receive no identities and no lists of the people reached.
If we ever build an audience from a contact list of ours, the email addresses and phone numbers are converted into an irreversible cryptographic digest (SHA-256) on our own computers before anything is sent to Meta. Nothing readable is transmitted by that route.
The internal tools we use to analyse these campaigns read only information from our own accounts, and store their reports locally rather than on external servers.
Clinical information
Medical records, diagnoses and treatment photographs are handled under professional confidentiality and retained according to the rules that apply to healthcare providers.
They are never used to target advertising and never uploaded to ad platforms. If we ever wanted to publish an image of you for promotional purposes, we would ask you separately and explicitly, and you could decline without it affecting your care.
How long we keep it
Conversations and contact details are kept for as long as we have a relationship with you, and for whatever period the law requires afterwards. Advertising reports are kept while they are useful for marketing decisions and deleted once they are not.
Data deletion
To ask us to delete your information, write to signature.smile.group@gmail.com with the subject "Data deletion". We act on the request within 30 days and confirm in writing once it has been carried out.
If your data formed part of an advertising audience, deletion includes removing that audience from our Meta account. Note that medical records are subject to mandatory retention periods and cannot always be deleted before those elapse; where that applies, we will tell you what the period is and why.
Your rights
Under Colombian Law 1581 of 2012 and its implementing rules, you may access, update and correct your personal data, request its deletion, and withdraw any authorization you have given for its processing.
We handle these requests at the email address above, wherever you are writing from. If you were treated at the Miami location, you can exercise the same rights through the same channel.
Changes
If this policy changes, we update the date in the header and publish the current version at this same address.
How to reach us
Signature Smile · Cali, Colombia (CC Limonar) and Miami, Florida (Brickell). For anything related to this policy, write to signature.smile.group@gmail.com.